Before moving into digital design, I worked as a womenswear designer at The Row, Thakoon, Elie Tahari, and Rebecca Taylor, developing products across Asian and North American markets.
While working in fashion, I became increasingly aware of how often user experience was overlooked in brand development. Having first explored coding in high school, I returned to it with a new perspective, which led me to start building websites independently and ultimately transition into UX and visual design.
As a personal manifesto, I firmly believe in content over "Lorem Ipsum". Great design requires context before creation.
my current time:
eastern daylight time (UTC−4) in New York, NY
email me: [email protected]
connect with me on linkedin: here
I am currently available for work and love getting mail 💌!
download my resume here
let's talk business 🙂
Figma, Sketch, Zeplin, HTML, CSS, Javascript, Bootstrap, Adobe Creative Suite (Illustrator, Photoshop, InDesign, After Effects, Lightroom, Animate), Overflow, Hubspot, Github, Gitlab, Pendo, Jira, Salesforce, Zendesk, Microsoft Office, GSuite, Slack, Zoom
Wireframing, Prototyping, User Flows, Information Architecture, User Research & Insights, Responsive Design, Front-End Development (HTML, CSS, JS), Graphic Design, Typography, Integrated Digital & Print Design, Motion Design & Video Editing, Image Direction & Retouching
— English, native/fluent
— Chinese (Mandarin), intermediate
Aspire
Sr. Visual Designer
2021 - Present
Led the company’s rebrand and visual direction, creating a unified brand system across web, marketing, and product touchpoints. Oversaw the end-to-end redesign of the website and directed a campaign video in collaboration with motion designers to establish a more cohesive and modern user experience.
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Censys
Visual Designer
2020 - 2021
Owned and evolved the brand across all touchpoints, from web and product marketing to sales materials. Worked cross-functionally with teams across marketing, product, and engineering to translate complex ideas into clear, cohesive design systems.
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Herb iOS App
Visual & UX Designer (Contract)
2021 - 2022
Designed the end-to-end product experience for a cannabis delivery app, from onboarding through checkout. Developed user flows, interface design, and a cohesive visual system to support intuitive browsing and a frictionless purchasing experience.
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15SoF
UX Designer (Contract)
2020
Collaborated on the redesign of the platform’s charity initiative and led UX development for the Audience from Anywhere experience, creating end-to-end user flows and interactive concepts.
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Hilton Hotels & Resorts
Visual & Front-End Web Designer (Freelance)
2019 - 2020
Developed brand identity and designed and hand-coded a full website for The Pointe, a mixed-use development in Nassau, Bahamas.
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Graycliff Hospitality Group
Graphic Designer & Front-End Web Developer (Freelance)
2020
Designed and built a custom site for Graycliff Skybar, translating brand direction into a functional digital experience.
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Gilt Groupe
UX & Visual Designer
2017 - 2019
Designed digital campaigns and scalable visual systems for site, email, and marketing channels, working closely with merchandising and marketing teams.
Maryland Institute College of Art (MICA)
May 2013
BFA — Graphic Design
Minor — Interactive Design
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SuperHi
Nov 2019
— UX/UI Design (Certified ✓)
— Front-End Web Development (Certified ✓)
— Animation for the Web (Certified ✓)
— Javascript for Designers (Certified ✓)
Download my resume here